Category Archives: MARKETING YOUR BUSINESS

Entrepreneurship in Reality: Entrepreneurship is all about “innovation” and “risk taking”. By innovation we mean new ideas, creativity etc. It means old is to be washed away by new which is called creative destruction (i.e. … Continue reading →

One of the things I teach my clients is to be ab-so-lu-te-ly true to who they really are. It’s what they all want. And it’s often what they fear at the very same time. Being … Continue reading →

There are lots of real estate that has become iconic when it comes to rendering first class service to their customers. Before you book into one of those properties, make sure you shop around for … Continue reading →

The majority of people are perfectly comfortable working for somebody else. They have no desire to launch their own business, mostly because they perceive entrepreneurship as a highly risky option. Most of these concerns come … Continue reading →

An entrepreneur is someone who identifies a need in the society and is willing to bear the risk in bringing a product or service to fulfil that need. Entrepreneurship is basically the practice of starting … Continue reading →