Planning an event for your company, whether a day-long seminar or a weekend conference, can become a daunting task if you are not prepared. You and your planning committee must take on the responsibility of acquiring discounted accommodations for travelers, catering service for meals, scheduling guest speakers and panels, and sponsors to assist in covering some costs. Event sponsors have the advantage of advertising their products and services at your conference or seminar, while you get the funds needed to cover the cost of supplies – tote bags, pens, etc. – and social opportunities. How do you find companies or individuals to step up and offer their money, though?
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